Freight

Cross-border shipping and international shipment management

Getting product into an African market is where most expansion plans stall. Documentation is unforgiving, clearance timelines are unpredictable, and a shipment stuck at a port is inventory you paid for and cannot sell.

We manage the international leg into our warehouses so it ends where fulfilment begins. Goods arrive, clear, and get booked straight into stock rather than being handed to a third party who then hands them to another. Because the destination is our own facility, the receiving step is not a negotiation.

We work both directions on the UK lane: brands shipping inventory from the UK into African markets, and merchants consolidating supplier shipments from Asia or Turkey before they reach their selling market. Either way you get one point of contact for where the goods are and what happens next.

UK ↔ Africa

lanes managed end to end

One

contact from collection to shelf

Direct

receiving into your stock

What's included

Lane planning

Air or sea, direct or consolidated — chosen against your cost, cash-flow and launch-date constraints.

Customs documentation

Commercial invoices, packing lists and classification prepared properly so clearance isn't held up by paperwork.

Duties and clearance coordination

We coordinate clearance and keep you informed of duties and charges before they become surprises.

Consolidation

Multiple supplier shipments combined into one movement to cut per-unit freight cost.

Tracked handover

Milestone updates from collection through clearance to warehouse receipt.

Direct-to-stock receiving

Cleared goods are booked straight into your inventory and become available to sell immediately.

How it works

  1. 01

    Plan the shipment

    We agree lane, mode and timing based on what you're moving and when you need to be selling.

  2. 02

    Prepare documents

    Paperwork is prepared and checked before departure, which is where most delays are actually created.

  3. 03

    Ship and clear

    The consignment moves and clears customs, with status updates at each milestone.

  4. 04

    Receive into stock

    Goods land at our warehouse, are counted in and become available to sell in the portal.

Who this is for

  • UK and EU brands launching into West or East Africa
  • Merchants importing from China, Turkey or the UAE
  • Sellers consolidating several supplier shipments into one movement
  • Businesses that have had stock stuck in clearance before

Where cross-border shipping is available

Available across our seven-country network. Open a market for local lead times and coverage.

Cross-Border Shipping FAQs

Looking for a partner for your order fulfillment?

Tell us your volume and target markets. A dedicated B2B account manager will reach out to discuss your requirements.